K-pop fans are calling up art director Min Hee-jin, who is behind new girl group NewJeans, for some of her Instagram posts.
The 42-year-old art director and graphic designer was the Hybe Corporation’s Brand Manager. She is now the creative director behind the latest K-pop group, NewJeans.
Some of Min’s Instagram posts a while ago started going viral on the internet after fans thought they were inappropriate. That’s all we know…
Why are fans calling out Min Hee-jin’s Instagram posts
K-pop fans are calling out some of Min’s Instagram posts after seeing that she uploaded multiple photos of the minors.
Min’s love for art and beauty can be clearly seen on her Instagram. You often post a lot of random photos. However, the artistic director also posted aesthetic-looking photos of the children.
One of her posts from February 2022 shows a minor in scantily clad. She also uploaded a photo of a young child. At the end of 2021, Maine also posted a magazine clipped photo of a young Brooke Shields.
Most of these photos have no comment.
Min’s photos have attracted a lot of criticism over the past few days, with many saying it was inappropriate for the art director to upload so many photos of the palace.
Fans criticize NewJeans director
Many K-pop fans criticized Min Hee-jin’s Instagram posts.
Commenting on one of Min’s posts, one Instagram user wrote: “This is my baby madam and it’s barely being covered.”
Another user sarcastically said, “This is so weird.”
Another charged user asked “Why are you posting minors”.
Another said, “Yes, no, you should stop.”
HITC has reached out to Min Hee-jin for comment on all the criticism. But at the time this article was published, we had not yet received a response.
A look at Min Hye Jin’s career
Maine started her career as a graphic designer at SM Entertainment in 2002.
The Korean Herald reveals that Min has led many experimental concepts for very popular K-pop groups such as SNSD, EXO, SHINee, and Red Velvet.
She is said to have designed the overall concept of many of their albums, clothing, album covers, and posters. Min also took part in the photoshoot.
After that, she became the Creative Director, before joining the SM Board of Directors in 2017.
Min then joined Hybe in 2019 as the company’s head of brand.
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